Behavioural and experimental psychology with a focus on how humans learn to associate events in their environment, and how these associations drive attention and behaviour. Mechanisms of behaviour change. Bridging academia and industry.
Former Pharma/Biotech Executive, gone Management Consultant, Behavioral Strategist, and (CTI/Co-Active) Coach; 20 years of national, regional, and global achievement in Novartis, Boehringer and Roche; Passionate about people, behavioral & business experiments, and connecting science with customer-focused strategies, keeping the greater purpose and sustainable value creation, rather than short-term KPIs, in focus. My mantra: Creating positive …