Industry: Market Research

Santiago Peyrou

I have been in the market research and applied social science since 2001. My background is in sociology. Behavioral science frameworks have been a critical tool, bringing conceptual order to the previous never ending discussion of differences between “what people say and what people do” 🙂

Dani Calero

Psychologist and research deciphering consumer behavior´s unknows for 10 years. Currently applying behavioral economics in the banking sector. Founder of

Elina Halonen

I specialise in customer experience and cultural psychology, working predominantly with global market research agencies and behaviour change consultancies. I have 15 years of experience in consumer insights and I was previously the co-founder one of the first agencies to use of behavioural science in the market research industry. I also run Behavior Change Society, …

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